Search Labs: Leading the Revolution in Search Technology

Limited time offer. New Search Labs SEO customers only. T&Cs apply. Customer Details required.

Search Labs AI Enhanced SEO for Google Search.
Supercharge Organic Google Search with Generative AI

Using advanced AI, technology, and icon SEO experiments to analyze your digital marketing data and improve your brand's organic search online visibility.

SEO that you will LOVE!

Search Labs Doesn't need to be complicated.
Labs-Driven SEO Solutions for Modern Businesses

Providing Pixel Perfect processes to help you out, BARD, BING, ChatGPT - all are generative AI tested in our search lab.
"We pride ourselves on our innovative approach to search technology. Search optimization is at the heart of everything we do."
Reverse engineering SGE (Search Generative Experience) with Search Labs.
We didn't invent SEO
Our Search Lab just simplified it!
SEO as you know it went out for a beer.
The SEO you want it just arrived.

Search Labs: Our Icon and Core Services

  • Search optimization
  • Advanced search algorithms
  • Custom search solutions
No waitlist or chatbot to con you into installing ransomware
You can work with us in 3 ways, depending on where you are on your journey


subscribe to search labs

We have broken our services up into groups based on what our customers need.


Long Term


You can go on a monthly subscription, this relies on you selecting work items to complete, first come first served.


1 at a time


We offer individual services to businesses or agencies that know what they want, for example, you may only want competitor research.


Brodie Triggs Marketing Script Dotch
Brodie, Script Dotch

'The Search Labs' data analytics approach to searches helped us to show that we have what the searcher wants!'

We view the internet like a data virtualization experiment - understanding ranking is more than half the problem.

Stage 1 - Comprehensive Initial Analysis, technology & Strategy Development


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This section is crucial as it sets the foundation for the SEO strategy. It could be divided further as follows:
  • SEO Audit: Before anything else, understanding the current state of a website is crucial. This will identify areas of improvement and set the foundation for all subsequent strategies.
  • SEO Ranking Factors & Correlation Analysis: This will provide insights into the key factors influencing the website's current SEO performance.
  • Competitor Research: Analyze top competitors to understand their SEO strategies, strengths, and weaknesses. This will provide insights into market trends, keyword opportunities, and potential areas to focus on.
  • Keyword Research: Identifying the right keywords is the backbone of any SEO strategy. This will guide content creation, on-page optimization, and link-building efforts.
  • GSC + GA + Looker Studio: Once we start to monitor these things, we want to be able to track progress. This is done via Google Tools.

Stage 2 - Effective On-Page Optimization, icon & Content Enhancement

This section focuses on the optimization of the website's content and structure:
  • On-Page SEO: Once the right keywords are identified, the website's content, meta tags, and structure can be optimized.
  • SEO Product Descriptions: Especially important for e-commerce businesses, optimizing product descriptions can drive more sales.
  • SEO for E-Commerce Product Pages: Enhancing product listings for better search visibility and user experience.

Stage 3 - Off-Page Optimization, icon & Local Visibility

This section deals with activities outside the website that can impact its ranking:'
  • Link Building: Building high-quality backlinks to improve the website's authority and search rankings.
  • Local SEO: For businesses targeting a local audience, enhancing their visibility in local search results is crucial.

Stage 4 - Advanced Research, AI & Ongoing Support

This section includes support for various SEO tools and advanced research methods:
  • Keyword Correlation Research: As the SEO landscape evolves, uncovering new keyword opportunities will refine the ongoing strategy.
  • Correlation Analysis for SEO and Sales: Understanding the ROI of SEO efforts in terms of sales.
  • Correlation Analysis for SEO and Lead Generation: Analyzing how SEO impacts lead generation.
  • SEO Tools Support: Ensuring the client utilizes the best tools for ongoing monitoring and optimization.

Stand-Alone Services:

Some services might be revisited or ordered independently based on specific needs:
  • AI Consulting: Artificial Intelligence - Large Language Models are here, and we are engrossed in it ever single day. We consult to CEO's in order to keep them abreast with what is happening, and how they can use AI and it's DNA to beat out their competitors.
  • Correlation Analysis for SEO and Sales: Businesses might want to periodically check the impact of their SEO on sales.
  • SEO Tools Support: As tools evolve or businesses adopt new platforms, they might need support separately.
  1. Search Labs' builds on your inception and foundation.
  2. Reverse enineering proprietary search algorithms.
  3. Let Search Labs help with the Expansion of your global presence.

    Search Labs Plans Stack

  • Search Technology
  • Search Labs: Generative AI Optimisation
  • Re Search Solutions - AI Assisted

Our membership plans

A Subscription is best for those that have a never ending list of SEO service requirements - some refer to this as 'streaming SEO'. Your marketing team feed me a list of things to work on. Like Cybersecurity, SEO never sleeps!


Edge Starter


Pay as you go
No lock in contract
pause or cancel at any time
Subscribe Now
Book a Call
Edge Starter Ideal for those starting their organic search journey. No long-term commitment, pay a little extra for freedom.
What is in the box?
  • One task at a time
  • 5 URLS - 1 primary keyword per URL
  • One site at a time
  • Google Search Console, and Analytics included
  • Unlimited tasks in the queue
  • Unlimited task revisions
  • Easy Credit-card payments
  • Pause or Cancel at any time

Smart Edge


Save $1000 per month
Every 12 months
Subscribe Now
Book a Call
Smart Edge A year-long engagement with the largest monthly discount. We handle all aspects of SEO.
What is in the box?
  • One task at a time
  • 5 URLS - 1 primary keyword per URL
  • Flexibility to change sites
  • Google Search Console, and Analytics included
  • Unlimited tasks in the queue
  • Unlimited task revisions
  • Easy Credit-card payments
If any of this seems unclear, feel free to have a chat.

I wouldn't feel completely comfortable unless we fleshed some things out, let's build a plan together.

There is no commitment to chatting, so

Book a call

and learn more about how Search Labs can help you.
If you want stand alone SEO items, pick them from this list. 
Buy Services / Products
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Google Workspace

Get Google Workspace directly from Google Here!

'This is the way' Uncovering Google Industry Secrets through Advanced AI Search Techniques with our search lab.

Reverse engineering the most powerful search engine on the internet.
Using artificial intelligence and large language models to improve the user experience.
Tired of unreliable freelancers and pricey SEO agencies? Search Labs' flat monthly cost structure ensures reliability and affordability. Don't be afraid of our quick turnaround — We know our SEO recommendations will blow your mind. Everhardt Strauss - Lead SEO

By listening, marketing will re-learn how to talk.
Doc Searls & David Weinberger
No long meetings

We don't like meetings either, after that first chat, it's all done digitally.
All Managed on Google Tasks and using Google Docs / Sheets etc.

Tasks go on the board and we work through them 1 by 1, you can manage active, in queue and completed tasks. Easy Peasy Lemon Squeezy!
Give access to all your users

You dictate how many work items exist in this sprint. You can track requests and progress as we go!

Experiment with Membership Perks and Benefits: 

At Search Labs, Our primary focus is to enhance your online presence through advanced search methodologies.

Perks so insanely awesome you'll never need to go anywhere else for your SEO. No Lies!

SEO Task List

Put as many work items on this list as you need. We work on them 1 at a time! If I haven't started you can change course and swap items around!

Quick Quick

I don't like sitting on my hands. I work quick.

No hidden fees

Pay the same fixed price each month. The cost dictates the project size. You can always scale up later!

Search Labs: Pioneering the Future of Digital Marketing and technology

Our labs have recently developed new strategies to improve search visibility...

Individual icon Search Labs SEO Services

Traffic, Competition, Website, UX & More! Below are the 12 products and services offered by Search Labs that are implemented across 10 steps. Some are 1-off services, others can be on repeat.

Preparing for Generative Search Search Experiences (GSE) is what we do. This is possibly the biggest advancement in search technology within the last 10 years and we aim to help you stand out.

These have been numbered so that you can implement them in order as required.
SEO Audit

SEO Analysis & Strategy Labs

Improve your website's performance with our comprehensive SEO audits, providing actionable insights.
$500 - $2000 *
Keyword Research

On-Page & Content SEO Searches

Maximise website potential with targeted keywords to attract ideal audience and boost search engine rankings.
$250 - $1000 *
On-Page SEO

On-Page & Content SEO Searches

Improve website visibility with our on-page SEO services. Optimise content and drive relevant, high-quality traffic.
$500 - $5000 *
SEO Product Descriptions

On-Page & Content SEO Searches

Boost e-commerce success with SEO-optimized product descriptions to attract customers and enhance search engine visibility.
SEO for E-Commerce Product Pages

On-Page & Content SEO Searches

Increase e-commerce sales with our specialised SEO services for product pages. We enhance your product listings for increased customer attraction and higher search engine rankings.
Local SEO

Off-Page & Local SEO

Boost local visibility with our expert local SEO services.
$500 - $5000*
Link Building

Off-Page & Local SEO

Boost your website's authority and SEO rankings with our link building services.
SEO Ranking Factors & Correlation Analysis

SEO Analysis & Strategy Labs

Improve your website's SEO performance with our correlation analysis service. We analyse key factors for search engine rankings and provide actionable insights to improve your SEO strategy.
$250 per page*
Correlation Analysis for SEO and Sales

SEO Analysis & Strategy Labs

Increase sales with our Correlation Analysis service for SEO and Sales. We analyse the link between SEO and sales, offering insights to enhance your SEO strategy for higher revenue.
$250 per page*
Correlation Analysis for SEO and Lead Generation

SEO Analysis & Strategy Labs

Boost leads with our Correlation Analysis service for SEO and Lead Generation. We analyse SEO impact on lead generation, providing insights to optimise strategy and maximise lead acquisition.
$250 per page*
Keyword Correlation Research

SEO Tools & Advanced Research

Boost reach with our Keyword Correlation Research. We use advanced tools to find keywords, improving your SEO strategy and targeting potential customers interested in your business.
$250 per page*
SEO and search Tools

SEO Tools & Advanced Research

Offering support for various SEO tools such as SEO Powersuite (including Rank Tracker, Website Auditor, Link Assistant, and SEO Spyglass), Screaming Frog, Google Search Console, Google Trends, CORA, Page Optimizer Pro, Frase, Quillbot, Advanced AI, and more.
Hourly - access required


Shouldn't I just employ someone?

I support employing a full time SEO 100% - I cost out at between $200 and $750 per hour, or $2000 per day at a minimum contract duration of 90 days. With SEO you get what you pay for, there are many cheap SEO consultants on the market, and there are many sites that have been 'burned' - which is not ideal. Our pricing structure allows you to pause and resume at any time. So we are only doing SEO whilst you are doing SEO. Start with the Edge Starter and go from there.

What are the limitations in place?

If you are a paying subscriber, you can add work items to the queue and I will work through them 1 by 1, I don't like wasting time, so I will submit the work item for your team to implement as soon as I can, and then I will wait for you to respond.

How do I get my work items?

I use Google Tasks, Google Drive and Google Sheets / Docs to both receive and provide work to subscribers. Once I provide them to you, we can iterate until it matches exactly what you want. I try to stay out of your hair, and I provide pretty logical instructions with validation.

How long do I need to wait?

I work quickly, generally you wont wait more than 2 days for the work items to be updated. However if the task is complex, it might take a little longer.  Items are time boxed, and you get 'x' time blocks per month.

Who are the team members in your team?

For 99% of the work its Everhardt Strauss,  I am the person that works with you, sure I use researchers to do some research, or if you want to head down the PPC route I will find someone who does PPC - but for the most part it is me.

Can I put my account on hold? not Cancel, just pause it?

Of course, I understand that with SEO, quite often a change takes a few months to show progress, or you only want to optimize 1 or 2 pages this month, thats fine.  Our billing cycle runs through Xero, so on x day of every month an invoice goes out - if you pause 10 days in, then we prorata those days onto the next cycle when you start up. If however we feel that you are misusing this then - well, we end our happy fun relationship.

What SEO programs do you use?

I use as many tools as  I can get my stickly little fingers on. I rely most heavily on Screaming Frog SEO Spider to review your site, then I use either Frase (First Wash) - then PoP (Second Wash) then CORA SEO (Third Wash) to provide technical and content briefs. I also make use of different TF-IDF balancing tools, as well as LSI extraction data sets.

How do we work together?

I don't really stress about how you request work, I am quite flexible on this one, I personally like using Google products - we are optimizing for their ecosystem after all - I am also happy to have the odd Zoom or Skype video call

What if I don't agree with your recommendations?

I am always happy to discuss the reasoning, most of my recommendations are search correlation based, so it is pure math, the art part is your side of the page - make the math looks good. I say what needs to be present, and you get to weave it into something beautiful.

I only need you to do 1 thing?

Awesome, I actually run into this quite often, it is the very reason we let you 'pause' the subscriptions. If you can't act on a brief now, then put your plan on hold and come back when you are ready for the next bit - this works better for organic search (as the organic search landscape may change). This is the 'cheapest in the long run' way of getting things done, of course if it's an emergency, then check out the bespoke item order form.

If I don't like the service can I get a refund?

Because we put time and effort and resources into every response - we here at Search Labs offer no refunds. But we can rework your requirement until it matches what you want.

Glossary Of Terms

database is used to store data
feedback is used to improve products and services
applications are used to perform tasks
Japan is a country
AI-generated content is created by artificial intelligence
vacation is a time to relax and travel
icon is a symbol that represents something
truth is something that is accurate and correct
notebooks are used to take notes
tablet is a device that is used to read, write, and browse the internet
9to5Google is a website that covers Google news and updates
Rs 35,501 is the price of something
Rs 25,852 is the price of something
Rs 25500 is the price of something
worm is a type of animal
Flipkart is an e-commerce website
Chandigarh is a city in India
Rs 1400 is the price of something
Rs 34,399 is the price of something
meal is a food that is eaten
Android is a mobile operating system
USB-C is a type of connector
Elasticsearch is a search engine
Mashable is a technology news website
Google's are products and services that are created by Google
generally available is a term that means that something is available to everyone
AI-based is a term that means that something is powered by artificial intelligence
conversational AI is a type of artificial intelligence that can understand and respond to human language
VPN is a service that encrypts internet traffic and hides the user's IP address
beta is a term that means that something is still under development
Microsoft is a technology company
desktop is a type of computer
paid search is a type of online advertising
digital strategy is a plan for using digital technologies to achieve business goals
OpenAI is a research laboratory that is developing artificial intelligence is a website that provides data on the capabilities of AI models
curve is a mathematical term that refers to a line that bends
logo is a symbol that represents a company or brand
GitHub is a code hosting platform
Google I/O is an annual developer conference hosted by Google
beta test is a process of testing a product or service before it is released to the public
Tom's Guide is a technology review website
CNET is a technology news website
AI chatbot is a type of chatbot that is powered by artificial intelligence
London is a city in the United Kingdom
search algorithms are used by search engines to rank websites in search results
pull requests are used to propose changes to code on GitHub
advertising is the promotion of products and services
Searchlab is a website that provides information on search engine optimization
cheat code is a code that can be used to unlock special features in a video game
local searches are search queries that are related to a specific location is a video game news website
AirPods Pro are wireless headphones
English language is a language that is spoken by people all over the world
TechCrunch is a technology news website
app is a software application that is typically used on a smartphone or tablet
word search is a type of puzzle that involves finding words hidden in a grid of letters
SharePoint is a collaboration platform
Uganda is a country in Africa
Google iOS is the Google search app for iOS devices
restaurant is a business that serves food and drinks
India is a country in Asia
Chrome is a web browser
Google Chrome is the Google web browser
iPhone is a smartphone
Google Search algorithm is the algorithm that Google uses to rank websites in search results
Azure DevOps is a suite of tools that can be used to develop, test
See Plans

This is Search Labs®

Search Labs® is the leading solution for finding or generating more organic traffic for small and medium businesses and catering to to enterprise organizations and government agencies and organizations. With our Smarter Edge SEO solutions from our search laboratories, you can beat the dull side of SEO and get in front of  more customers by helping them find the bright edge of Organic Search - We make sure that your product descriptions highlight key product features and help your search rank highly, more visibility equals more sales.

Search Labs: Proudly serving clients globally with cutting-edge search solutions.

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Thursday 9am - 5pm
Friday 9am - 5pm

Find Your Perfect Solution with Search Labs

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