How we research
Every Search Labs Intelligence Briefing begins with parallel research across multiple AI systems - currently Claude and Gemini - followed by human editorial review, cross-referencing, and validation against primary sources. Where primary sources are available - Google Search Status Dashboard, official Google Search Central documentation, verified industry studies - we cite them explicitly and date every claim. Where sources are secondary or community-reported, we say so clearly in the article.
Our use of AI
AI tools assist with research synthesis, initial drafting, and keyword analysis. A human editor reviews, validates, restructures, and approves all content before publication. AI output is treated as a first draft, not a finished product. We do not publish AI output unreviewed.
What we get wrong
AI research tools surface patterns and probabilities, not certainties. The directionality of analysis - what something means, what it predicts, what it implies - reflects our interpretation at the time of writing. That interpretation can be wrong. When we identify errors we correct them explicitly in the following issue and note what changed and why.
What we correct publicly
What we do not correct
Disclaimer
Content published on Search Labs represents our best understanding at the time of publication. Nothing on this site constitutes professional SEO, legal, financial, or technical advice. Verify all information before acting on it. Corrections do not constitute an admission of liability.
