+61 415575737 support@searchlabs.com

These are some of the things I do

As I learn about you, You will learn about your competitors. 

The easiest way to go about this, is pick a competitor and call me!

Which are the SEO Steps that matter?

Most of the time, the basics will move the needle – because – as with most things in life there is an effort trade. 

If you are willing to take the time to implement these steps, you will get some of the low hanging fruit.


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I install these products, and set up a tracking platform.

So let’s chat it out. I will explain how these work, and what they do!

Google Tag Manager

Tag Manager does just that, it manages your Tags, this means that you can add or remove functionality to your site without needing to change the code on your site!

Google Analytics

Google Analytics, probably the most talked about tool from Google. It lets you see what your visitor are up to – where did they come from and where did they go. 

Expertise and Authority - and Trust

I do 1 thing all day every day, including weekends. If you are an obsessive person and have some extra space in your brain, then SEO is for you. It is the dynamic intelligent beast that is trying to mimic your behaviour. Or more specifically, it is looking at user behaviour in order to determine is the result it recommended is the most appropriet one to the question asked by the searcher.

What we are looking at - in this crazy COVID-19 landscape.

More people online, less people transacting online. 
Your on-site content strategy is (in my humble opinion) the key indicator that will determine the success of your SEO. The content intent, it’s structure, and the  functionality of your website are all a slice of the pie that make up the relevance of your site in the search engine rankings.

A key difference between ranking in SEO and ranking in PPC is that SEO is about information, and PPC is about sales. As an experienced SEO consultant, I know what it takes to move the searcher from seeking information to buying your product. You may have a marketing manager, and that is great, their role is all about sales, my skillset provides a bridge to those seeking your product or service or solution.

I don't churn and burn

This is a long game, a marathon, not a sprint. Move away from the instant gratafication, and towards reality – it takes months to see an ROI from a single campaign. Take advantage of the new traffic by building out other ‘traffic pipelines’



Optimise For We Can See

Google crawls, renders and indexes in a number of ways, but the ‘readable content’ plays a huge part – Help Google to understand what your site is about, help it catagorise your content.

Optimise your Information Architecture

Search engines must be able to read, index, and crawl your website otherwise it wont know where to rank it. We will help you to optimise your website for bigger and better results.

Our services are bespoke

We offer Organic Search Services that are bespoke to your needs. Including, but not limited to:

  • On-site SEO Audits
  • Competitor Research
  • Competitor Intent Break Downs
  • Keyword Research
  • Content Marketing
  • Reporting and Analytics

Data is the Proof

We implement a series of tools provided by Google, Facebook and 3rd party providers to track performance Including

  • Google Search Console
  • Google Analytics
  • Google Tag Manager
  • Google Sitekit*
  • Google Optimize
  • HotJar
Depending on the client, but for most of them. We will build out a platform that allows you to monitor your progress. It will allow you to take your site’s performance to the next level. It will allow you to make data driven decisions, backed by statistical data points. 

Experience You Can Trust, Results You Can See!

I work In The Most Competitive Industries Enterprise and Large Market Clients – Want Results!

Services We Offer

We enjoy tailoring our strategies and solutions to offer every client the best possible outcome. At the moment COVID has switched the internet around a bit, but we love watching, learning and allowing our clients to pivot when needed.

National and International SEO

I have, and still do worked as an SEO consultant to some of the most competitive companies, serving clients in some of the most competitive industries. Including; energy retail, education, legal, health care, the food industry, commercial products, dental and other top niches.




SEO and SEM Audits

I perform detailed analysis of your site’s on page and off page performance, comparing it to your competitors and score it in a way that’s easy to interpret – giving us a target to reach and a competitor to overcome.

Search Engine Marketing and Re Targeting

We will generate your site, install the necessary tools and implement a re targeting strategy to help you spend and click dollars on an audience more likely to convert into sales.

Work With the #1 SEO Expert in Melbourne

I work In The Most Competitive Industries Enterprise and Large Market Clients – Want Results!

Send me a message

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You Want To Start Today

My services will help to not only to increase the amount of traffic to your site – but revenue to your site. As your e-commerce SEO expert I can say from experience that a typical site can drive in as much as 30% of new orders through search engine optimisation. It has historically been natural for sites to spend a lot of money on paid ads, comparison engines, and Google shopping. But these days, specifically in a post COVID-19 world, more and more people are home, just surfing the web organically. This is where SEO shines!

Investmenting time and effort on improvements such as better site structure and improved user experience can make for better landing pages that in turn convert better for both SEO and PPC.